Sunday, December 16, 2007

Attention Economics: Human attention is a scarce commodity

"In an information-rich world, the wealth of information
means a scarcity of whatever it is that information consumes.

What information consumes is rather obvious:
it consumes the attention of its recipients.

Hence a wealth of information creates a poverty of attention
and a need to allocate that attention efficiently
among the overabundance of information sources that might consume it."

-Herbert Simon

e-booklet (major project) May 13

Convene the members of your book project. Be sure that you have read and studied your chosen material. Submit an e-booklet featuring/inspire...