Friday, December 28, 2007

Creative Abrasion (Leonardo and Straus)

Creative abrasion is defined by Leonardo and Straus as getting
different approaches grate against one another in a productive process.

For them, innovation takes place when different ideas,
perceptions, and ways of processing and judging information collide.


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Source: Putting Your Company's Whole Brain to Work in
Harvard Business Review on Breakthrough Thinking (1999)

DS 112 e-booklet project based on the chosen book from the library (December 5)

   Convene the members of your book project. Be sure that you have read and studied your chosen material. Submit an e-booklet featuring/insp...