Friday, December 28, 2007

Creative Abrasion (Leonardo and Straus)

Creative abrasion is defined by Leonardo and Straus as getting
different approaches grate against one another in a productive process.

For them, innovation takes place when different ideas,
perceptions, and ways of processing and judging information collide.


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Source: Putting Your Company's Whole Brain to Work in
Harvard Business Review on Breakthrough Thinking (1999)

e-booklet (major project) May 13

Convene the members of your book project. Be sure that you have read and studied your chosen material. Submit an e-booklet featuring/inspire...